The 2019-20 program book has been printed. If you are interested in the 2020-21 program book please email Jessica Moore

SUPPORT THE PROGRAMS OF ASFB AND GET YOUR MESSAGE IN FRONT OF A CAPTIVE AUDIENCE!

AD RATES AND DIMENSIONS

Size and Orientation Dimensions (W x H) Early Bird Price
(until Aug. 31*)
Regular Price
(from Sept. 1)
2-page spread 16.75” x 10.875”
(17” x 11.125 including bleed)
$2,600 $2,750
Outside back cover 8.375” x 10.875”
(8.595” x 11.125 including bleed)
$1,985 $2,100
Inside back cover 8.375” x 10.875”
(8.595” x 11.125 including bleed)
$1,850 $1,975
Inside front cover 8.375” x 10.875”
(8.595” x 11.125 including bleed)
$1,850 $1,975
Full page 8.375” x 10.875”
(8.595” x 11.125 including bleed) or
7.375” x 9.875” (no bleed)
$1,625 $1,725
1/2 page vertical 3.4375” x 9.875” $1,235 $1,300
1/2 page horizontal 7.375” x 4.75” $1,235 $1,300
Final trim dimensions: 8.375” x 10.875” (not including 0.125” bleed on all sides)
Live area: 7.375” x 9.875” (keep text and non-bleed elements 0.5” clear from trim)

*Signed contract must be received by August 31, 2019 to guarantee early bird pricing.

DISTRIBUTION

Aspen – 15+ performances each year; 500 attendees per performance

Santa Fe – 15+ performances each year; 700 attendees per performance

Total: 18,000+ attendees per year

BENEFITS OF ADVERTISING

Valuable Audience Demographics

In addition to a large number of visitors, cultural events in both Aspen and Santa Fe attract local residents and second homeowners who will want to take advantage of your services.

  • 69% of our total audience hails from Colorado
  • 41% of our audience resides in the Roaring Fork Valley
  • 74% of our ticket buyers are women
  • 40% of Aspen and Santa Fe audiences earn in excess of $100,000 a year
  • 15% of Aspen Santa Fe Ballet donors give an $10,000 or more annually

Positive Brand Association

Associate your brand with Aspen Santa Fe Ballet, one of the most highly regarded arts organizations in Colorado and New Mexico, and considered one of the top contemporary ballet companies in the world.

Contribute to Artistic Excellence in the Community

The funds generated through program book ad sales help us maintain our commitment to excellence in performance, education, touring, and presentation. This includes everything from the underwriting of innovative dance programming and creation of new works, to facilitating scholarships for families in need to help introduce their children to the arts through our ballet schools and Folklórico programs.